MODELING OF FINANCIAL ACTIVITY OF ENTERPRISES

Abstract

Financial modeling plays a pivotal role in the enterprise decision-making process. It serves as a strategic planning, budgeting, and investment evaluation tool. Over the years, financial modeling has evolved, addressing changing financial environments and increasing complexities in business operations. Early approaches were primarily based on simple calculations and ratios. However, the dynamic business world necessitated the development of sophisticated models to capture enterprise financial activity effectively [1]. Numerous scholars have contributed significantly to this field.